
Logo · Vinny’s Italian Ice
Vinny’s Italian Ice
About this project
Visual identity for Vinny’s Italian Ice, built around a handcrafted wordmark and a restrained palette inspired by classic Italian aesthetics. The system extends to flavor-specific cups, menus, signage, uniforms, and the storefront.
Objective
Criar uma identidade para a Vinny’s que funcione do copo à fachada.
Creative rationale
O lettering mantém a marca reconhecível entre sabores, e as faixas e chamadas de cor ajudam a distinguir as embalagens.
Visual Identity / Packaging / Signage